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Presenting the ultimate, traditionally styled Teddy bear from the company that invented this classic toy more than a century ago. Elmar is the epitome of what a Teddy bear should be. His design is timeless, while his cuddly coat and loose stuffing are contemporary touches that make him just right for today’s child. He’s lovingly handmade from premium-grade materials by Steiff’s skilled artisans. Elmar proudly wears the world famous “Button in Ear” trademark, symbol of highest quality. From the company that invented the Teddy bear in 1902.
In 1904 Franz Steiff, Margarete’s nephew was looking for a way to protect Steiff products from imitation. His great idea later became the epitome of quality and handiwork: a metal button in the ear as a protection label. Initially engraved with an elephant motive, the metal button soon wore the trademark and therefore became inseparable with the brand.
"Steiff - Button in Ear" is a world wide renowned and unique trademark, which still stands for quality, richness of ideas and entrepreneurial spirit.
Please note, the button in ear is NOT removable.
About Steiff
Internationally renowned for its exceptional quality, Steiff still utilizes traditional materials and proven manufacturing techniques to create its unique and highly prized products.
Since 1880, Steiff has been making plush toys and collectibles that set the world standard for quality. The company is perhaps best-known for its bears -- Steiff invented the Teddy bear in 1902. Since the firm was founded by Margarete Steiff in 1880, more than 16,000 different designs for animals have been created. Vintage Steiff pieces are regularly sold on the secondary market for thousands of dollars.
